NASCAR has rejected advertisements from several firearm companies which were pitched for their raceway programs during the summer, in a move branded a 'colossal mistake' by firearm companies.In what an advertising vendor called a 'gradual shift in NASCAR's position on guns', adverts featuring assault-style rifles like AR-15s and AK-47s were blocked.It comes amid heightened public concern over assault-style rifles after they were used in a string of mass shootings - but is especially controversial in a sport that is so closely associated with gun culture. Dark Storm Industries said an ad featuring one of their AR-15s was rejected. And online retailer K-Var said ads they submitted highlighting an AK-47 and a 9 mm handgun were denied as well, the Washington Free Beacon reported. Both companies said the NASCAR advertising agency had requested advertisements for their publications. Dark Storm Industries posted this advert on their Instagram page, saying it had been rejected by NASCAR NASCAR officials reject ads from major rifle companies for their summer souvenir programsThe advertising vendor, National Event Publications, relayed the news to some gun companies saying, 'We just heard from NASCAR on a number of gun related ads and unfortunately, due to a gradual shift in NASCAR's position on guns, these ads must be edited/changed — especially those that are depicted as assault-style rifles/sniper rifles. NASCAR is still open to some of the less controversial gun accessories, concealed carry, or classes.' K-Var general manager David Dolbee told CNN: 'This is a colossal mistake. Do they not understand their own base? They are a sporting organization trying to take sides on a political issue. That never goes well for any company.'And Dark Storm's Ed Newman, one of the founders of the New York firearms company, was troubled by NASCAR decision. He said their position 'seems like a pretty rapid and dramatic shift to me.' One of the gun manufacturers whose ads were rejected calls it a 'colossal mistake' (file image) NASCAR has rejected ads for AR-15 and AK-47 in what's being called a 'gradual shift' against guns Dark Storm also took to social media. 'NASCAR decided to turn their back on their customer base, joining the likes of Yeti, Dick's and Under Armour,' Dark Storm posted on Instagram. 'We were approached by a NASCAR publication eager to earn our business, but after submitting our ad it was immediately rejected, stating that we cannot depict "assault weapons"... whatever those are. 'We resubmitted the ad after adding a large ‘CENSORED’ bar over the rifle, with a tag reading “This publication rejected our ad”. This too was rejected by NASCAR.'K-Var's Dolbee's said they refused to resubmit ads. 'You can't do "this gun's good, that gun's bad". You know? I said we wouldn't deal with them at all if that was going to be the case. We could never go forward with that type of a policy,' Dolbee told the Washington Free Beacon. RELATED ARTICLES P
NASCAR denies ads for AR-15 and AK-47 as a 'gradual shift on guns'
NASCAR has rejected advertisements from several firearm companies which were pitched for their raceway programs during the summer, in a move branded a 'colossal mistake' by firearm companies.In what an advertising vendor called a 'gradual shift in NASCAR's position on guns', adverts featuring assault-style rifles like AR-15s and AK-47s were blocked.It comes amid heightened public concern over assault-style rifles after they were used in a string of mass shootings - but is especially controversial in a sport that is so closely associated with gun culture. Dark Storm Industries said an ad featuring one of their AR-15s was rejected. And online retailer K-Var said ads they submitted highlighting an AK-47 and a 9 mm handgun were denied as well, the Washington Free Beacon reported. Both companies said the NASCAR advertising agency had requested advertisements for their publications. Dark Storm Industries posted this advert on their Instagram page, saying it had been rejected by NASCAR NASCAR officials reject ads from major rifle companies for their summer souvenir programsThe advertising vendor, National Event Publications, relayed the news to some gun companies saying, 'We just heard from NASCAR on a number of gun related ads and unfortunately, due to a gradual shift in NASCAR's position on guns, these ads must be edited/changed — especially those that are depicted as assault-style rifles/sniper rifles. NASCAR is still open to some of the less controversial gun accessories, concealed carry, or classes.' K-Var general manager David Dolbee told CNN: 'This is a colossal mistake. Do they not understand their own base? They are a sporting organization trying to take sides on a political issue. That never goes well for any company.'And Dark Storm's Ed Newman, one of the founders of the New York firearms company, was troubled by NASCAR decision. He said their position 'seems like a pretty rapid and dramatic shift to me.' One of the gun manufacturers whose ads were rejected calls it a 'colossal mistake' (file image) NASCAR has rejected ads for AR-15 and AK-47 in what's being called a 'gradual shift' against guns Dark Storm also took to social media. 'NASCAR decided to turn their back on their customer base, joining the likes of Yeti, Dick's and Under Armour,' Dark Storm posted on Instagram. 'We were approached by a NASCAR publication eager to earn our business, but after submitting our ad it was immediately rejected, stating that we cannot depict "assault weapons"... whatever those are. 'We resubmitted the ad after adding a large ‘CENSORED’ bar over the rifle, with a tag reading “This publication rejected our ad”. This too was rejected by NASCAR.'K-Var's Dolbee's said they refused to resubmit ads. 'You can't do "this gun's good, that gun's bad". You know? I said we wouldn't deal with them at all if that was going to be the case. We could never go forward with that type of a policy,' Dolbee told the Washington Free Beacon. RELATED ARTICLES P
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